Skip to main content

Tokyo Olympics Logo Designer Sano Denies Plagiarism

http://headlines.yahoo.co.jp/hl?a=20150805-00000072-nksports-spo

translated by Brett Larner

Amid controversy surrounding the "strong similarity" of the official 2020 Tokyo Olympic Games and Paralympic Games logos to the logo of Belgium's Theatre de Liege, art director Kenjiro Sano, 43, the person responsible for the Tokyo design, held a press conference August 5th in Tokyo.  Sano strongly denied the theater's claims of plagiarism, calling them "totally groundless" and saying that his design was "something made starting from zero."  Sano said that he "had never seen" the theater's logo, adding, "As an art director I have never ripped anything off," and "This is the culmination of my career.  As something truly original, I wanted to share it with the rest of the world."

Sano was on a business trip to New York through August 4, learning of the current problems while on the trip.  "It was a shock," he said.  "It has been very hard to deal with before today."  He stressed that "the design concept [of the theater's logo] is completely different."  The theater's logo incorporates the letter L from Liege and the letter T from Theatre, while Sano's design is based a square divided into nine parts featuring elements like the letter T and a red circle, a composition he emphasized was his own.  "The background itself is completely different," he said.

Apart from the theater's logo, the similarity of Sano's design to that of a Spanish agency's logo used when soliciting for donations for the Great East Japan Earthquake, particularly in the use of the colors gold, black and red, has also been raised, but, said Sano, "That's ridiculous.  Those are the most Japanese of colors."

The Theatre de Liege side has indicated that it is considering legal action and has already send a letter to the Tokyo Olympics organizing committee.  The organizing committe has said that the theater's logo is not trademarked and that as such it sees no problem with continuing to use Sano's current logo.

Comments

Unknown said…
That is an impressive design and it is one that can really stand the test of time. The white on black gives it a depth and a crispness. nice logo

Most-Read This Week

Morii Surprises With Second-Ever Japanese Sub-2:10 at Boston

With three sub-2:09 Japanese men in the race and good weather conditions by Boston standards the chances were decent that somebody was going to follow 1981 winner Toshihiko Seko 's 2:09:26 and score a sub-2:10 at the Boston Marathon . But nobody thought it was going to be by a 2:14 amateur. Paris Olympic team member Suguru Osako had taken 3rd in Boston in 2:10:28 in his debut seven years ago, and both he and 2:08 runners Kento Otsu and Ryoma Takeuchi were aiming for spots in the top 10, Otsu after having run a 1:01:43 half marathon PB in February and Takeuchi of a 2:08:40 marathon PB at Hofu last December. A high-level amateur with a 2:14:15 PB who scored a trip to Boston after winning a local race in Japan, Yuma Morii told JRN minutes before the start of the race, "I'm not thinking about time at all. I'm going to make top 10, whatever time it takes." Running Boston for the first time Morii took off with a 4:32 on the downhill opening mile, but after that  Sis

Saturday at Kanaguri and Nittai

Two big meets happened Saturday, one in Kumamoto and the other in Yokohama. At Kumamoto's Kanaguri Memorial Meet , Benard Koech (Kyudenko) turned in the performance of the day with a 13:13.52 meet record to win the men's 5000 m A-heat by just 0.11 seconds over Emmanuel Kipchirchir (SGH). The top four were all under 13:20, with 10000 m national record holder Kazuya Shiojiri (Fujitsu) bouncing back from a DNF at last month's The TEN to take the top Japanese spot at 7th overall in 13:24.57. The B-heat was also decently quick, Shadrack Rono (Subaru) winning in 13:21.55 and Shoya Yonei (JR Higashi Nihon) running a 10-second PB to get under 13:30 for the first time in 13:29.29 for 6th. Paris Olympics marathoner Akira Akasaki (Kyudenko) was 9th in 13:30.62. South Sudan's Abraham Guem (Ami AC) also set a meet record in the men's 1500 m A-heat in 3:38.94. 3000 mSC national record holder Ryuji Miura made his debut with the Subaru corporate team, running 3:39.78 for 2n

Three Japanese Men Running 128th Boston Marathon

Back in Japan's golden years Boston was a big draw for its top talent in the marathon, but for a long time it was off the list of first-choice marathons as the preoccupation shifted to times. That started changing again in 2017 when 5000 m NR holder Suguru Osako made his debut there with a 2:10:28 for 3rd, following in the footsteps of other Waseda University alum who ran well in Boston including two-time winner Toshihiko Seko and the late Tomoyuki Taniguchi . Osako was 3rd at October's Paris Olympic marathon trials, putting him in position to be on the Paris team unless someone runs 2:05:50 or better at February's Osaka Marathon or March's Tokyo Marathon. Having run 2:06:13 in Tokyo last year but beaten by two Japanese men who both went under 2:06, there wasn't really any upside to Osako doing Tokyo this time. Osaka seemed like the logical choice, but like he has for most of his life Osako is following his own motivations and opting to return to the 128th Boston